Let's look inside a business-oriented Short Book~
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| 10 Effective Ways to Promote Your Seminar |
The short book mentioned in the previous blog, 10 Effective Ways to Promote Your Seminar by Linda C. Senn (me), ©1998, had 48 inside pages:
Front Matter included copyright page and table of contents followed by the text pages and then a couple of back matter pages announcing a forthcoming book.
The contents of the first inner page included a brief author biography, tiny acknowledgment, title, copyright, an "all rights reserved..." notice with publisher's mailing address.
Where are you in the whole book writing process
Front Matter included copyright page and table of contents followed by the text pages and then a couple of back matter pages announcing a forthcoming book.
That was the 1st and last time
I designed my own book cover!
The contents of the first inner page included a brief author biography, tiny acknowledgment, title, copyright, an "all rights reserved..." notice with publisher's mailing address.
<> The Table of Contents shows a variety of useful information <>
Most computer word programs offer a template for 2-page-per-sheet document creation.
- Brochures
- Flyers
- Testimonials & Endorsements
- News Releases
- Event Exposure
- Articles
- Newsletters
- Electronic Media
- Joint Promotions
- Networking
Most computer word programs offer a template for 2-page-per-sheet document creation.
Being an optimist, I had w-a-y too many copies printed and bound (stapled), but when I opened the shipment, I was beyond excited. The cover is card-stock (heavy) weight and the printing is highest quality.
I sold a few copies, learned a great deal (including how much I still didn't know!), and now usually create these "in house" except for the heavier weight, color cover.
- Covers are produced in color, on heavy card stock at a local printer.
- Inner pages are printed on my wonderful HP laser printer.
- They're "bound" by a heavy duty, deep-jaw stapler.
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| Strengths and Attributes of Mineral, Plant & Animal Spirit Helpers |
Short Books have as many purposes as your imagination can come up with. Anytime you want an 8 1/2 " x 5 1/2" bundle of information-packed pages that can be produced economically, consider this approach.
Think about information about...
- your business for new clients,
- a mini-workbook for your workshops,
- a reference for terms,
- symbolism,
- idea stimulators,
- short meditations,
The 28 page book on the right, Strengths and Attributes of Mineral, Plant & Animal Spirit Helpers by LCS, ©2002, 28 pages, was completely produced in my office*.The heavenly turquiose is simply 24# bond paper. This wasn't mean for bookstore sale and appeals to a small target market. So I offered it when I taught a related workshop. That's where the information was most useful and appreciated!
* Sale of anything produced 100% by you in your office is virtually pure profit!
Next time, we'll look at the extraordinary range of uses for plastic comb-bound or wire bound books.
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